Musician's Friend was founded in 1983 by Rob and DeAnna Eastman. Newly married, the Eastmans financed the start up with a $5000 loan from Rob's parents and ran the business out of their suburban California garage.

The first Musician’s Friend catalog was just a simple two-color flyer offering discounted guitar strings and a handful of other accessories. With a combination of hard work and intimate knowledge of the music business, things quickly changed. Among the earliest catalog marketers of music gear and the first to focus on rock-band gear, Musician’s Friend experienced amazingly rapid growth.

Today, Musician’s Friend offers the most comprehensive selection of products in the music business, providing unparalleled service from a musician-friendly web site.